The Ole Miss Alumni Association’s first-ever Member APPreciation Month is off to a strong start, with more than 100 new members joining or renewing their OMAA membership in the first week of February.
Member APPreciation Month was designed to offer something special just for active members and to encourage use of the Ole Miss Alumni app. During February, members who login to the app have access to an exclusive, limited-edition “I Love UM” T-shirt at a discounted price of $20.
“We wanted to do something unique to show our app users how much we appreciate them,” said Steve Mullen, assistant director for marketing and membership. “This limited-edition T-shirt can only be purchased through the app and only during the month of February.”
The app also features special offers and discounts that are exclusive to active members, an e-membership card, access to photos and OMAA social media feeds, a directory of Ole Miss clubs around the country and more.
With over 300 new user downloads since Member APPreciation Month began, the app is another way alumni and friends can stay connected to Ole Miss. Users now have the option to update their personal and business contact information within the app.
“We will continue to add new features to the app that give users a more personalized experience,” said OMAA Executive Director Kirk Purdom. “Be on the lookout for an alumni clubs feature where users can be added to their local club and receive information on events happening in their area.”
To download the app and learn more about Member APPreciation Month, go to olemissalumni.com/appreciation.